Meat Up with Fiorucci Foods

A Taste of Italy in Brooklyn


Meat Up
with Fiorucci Foods

Photography by Ben Jay

If you’ve ever wondered what an Italian-inspired party thrown in the heart of Bushwick, Brooklyn looks and feels like, read on and learn all about our truly magical event with Fiorucci Foods. FeedfeedBrooklyn was transformed, from top to bottom, into a charming Italian marketplace, where guests were made to feel as though they spent an evening wandering through the timeless streets in the heart of Italy. In true Italian fashion, each time they turned, they were introduced to another smiling face, a new vibrant variety of spritz from our Make-Your-Own Spritz Bar, and their next delicious bite of food from the cheese and charcuterie boards and Panino station, featuring an array of Fiorucci meats and cheeses.

Guests were transported to Italy as they entered a room filled with delicious food, refreshing beverages, and Italian music.

Guests were immediately transported upon arrival, where they were welcomed at our entrance with Dolce & Gelato’s vespa-inspired gelato truck. They walked up the stairs and entered a world where authentic Italian music radiated throughout the room, resembling the action packed nights of Rome. String lights were strewn along the ceiling, like the stars that accompany romantic nights strolling in Florence. As if lounging on the Amalfi coast, guests on the rooftop sipped on spritz, nibbled on charcuterie, and indulged in sweet, creamy gelato before it had the chance to melt onto their hands under a sizzling sunset. There wasn’t a cloud in the sky or a worry in the world. Everyone came to eat, drink, laugh, and spend an evening enjoying the traditional tastes of Italy with Fiorucci Foods.

Guests created their own boards as they explored their way along the sprawling display of Fiorucci products that boasted charcuterie and Paninos, skewers mixed with juicy fruit and fresh herbs, cheese and crackers and more.

Guests enjoyed creating their own charcuterie boards, featuring Fiorucci Hard Salami, a variety of Italian cheeses, Genoa Salami, Uncured Hard Salami, Uncured Abruzzese, Sopressata, and Paninos paired with olives and hot green peppers. Thanks to Verterra for the mini boards! Stomachs growled and eyes hungrily widened at every turn, not to mention the Prosciutto station, where this delicately cured meat was hand carved and served by The Master of Ham himself! If you didn’t know, now you know– our professional jambon carver, William Garcia, wowed guests as he expertly sliced (not diced) ultra thin layers of Italian Prosciutto that can only be categorized as mouth-watering.

From cured meats to Italian cheeses, there was something to satisfy and intrigue every palate in the room.

Sorry guys (not sorry), but we are Team Spritz at The Feedfeed! As if the beautifully sprawling presentation of Italian fare wasn't exciting enough, our Spritz Bar invited guests to create their very own versions of this refreshing Italian cocktail in a way that perfectly suited their taste buds. How's that for a Luxardo Maraschino Cherry on top? Or in this case, if you'd prefer, an orange, lemon, or lime slice on top with a multicolor swirl straw, as well! Needless to say, when in doubt, spritz it up! Our friends at Luxardo and Terlato Wines truly helped our guests in toasting to a magical time that felt like a summer evening in Italy.

Guests no longer had to imagine a world where they could create their own spritz. With the opportunity to hand select their spritz components from base to garnish, they enjoyed dreaming up their own versions of this vibrant, refreshing beverage.

Hot summer days call for LOTS of ice cream! And yes, you'd better believe that in true Italian spirit, there was more than enough gelato to go around! Of course The Feedfeed came prepared with an array of decadent gelato by Dolce & Gelato. Guests enjoyed Coconut, Chocolate Chocolate Chunk, Salted Caramel, Stracciatella and many other flavors adorned  with LOTS of everyone's favorite Chocolate Hazelnut Spread! Our friends at Dolce & Gelato shared both their fun, lighthearted energy and their heavenly desserts with guests.

Since there was a gelato truck parked at the event entrance, guests were encouraged to begin and end their evening with a scoop of creamy gelato, drizzled with chocolate hazelnut spread. In the spirit of Italian culture: life's too short. Eat the gelato!

There's no need to travel to Italy when you’re at a Fiorucci party! Special thanks to all of our guests, Luxardo, TerlatoVerterra, The Master of Ham, Dolce & Gelato and of course, Fiorucci foods for helping us fashion this dazzling event!

Want to join us next time?  Please click here to sign up for our events distribution list!